Making the case for reborn doll parents.

How Kai Cenat used influence, access and smart marketing to make his move into fashion.

Enough about the elephant in the room— can somebody PLEASE address the buffalo?!?!

You don't come in here on Sunday with a big banana and expect everything to be peaches

For anyone who's searched for moral clarity in a Quora forum

On’s big bet on football through one (three) players & what it means for the brand

How Ed Sheeran’s lack of a pronounced stance on the Palestine-Israel conflict did more damage to his reputation than any protest song ever could.

The realest thing you can be in this world is a hater.

The line between normal audience engagement and parasocial relationships

From iced coffee in interviews to rewriting the rules of corporate America

A case study on the fastest growing phenomenon in culture: memification.

The OGs are back, the chaos is back. Whether it can stick the landing is TBD.

I wrote down my live reactions so you can feel what it was like to watch this live.

Aka every indecisive person’s wet dream.

America, We Made Death Officially Scary(Ly Expensive).

When a backup plan starts looking suspiciously like a side hustle

“Saccharide, Aries, From the Vineyard, North or South” WHAT DO U MEANNN

Coach is moving in on music culture and I’m here for it.

Are TikTok tarot card readings a “sign from the universe”?

Literacy is trending, and Co-Star wants in.

"Like what do you mean you’re going as a Bad Bunny Super Bowl bush?"

And Wendy Williams is #1

What happens when you let your most polished face crack on purpose?

What Novig's ad says about women

10 celebrity pets and the brands they belong with

On a scale from Wall-E to Ultron, how doomed are we really?

Cinema has never used social media as an emotional landscape, geographic marker, and mirror to its viewers to this level.

We gotta stop being weird

Why can’t I just wear a matching workout set in peace?

Why Tyra Banks is best at her absolute weirdest

After years of trying to find her place in pop, Slayyyter finally stopped trying to fit the part.

What happens when influencers cause more trouble than they’re worth?

Why did lettuce send us into an endless yearning spiral?

How Chicago and Hip-hop reacted to its prodigal son’s return home.

Key signs to look for when making the first move

Understanding the “I can fix him” final boss.

What Dyson’s Toothbrush Says About the Future of Dental Care

Rising tennis stars Alex Eala and Iva Jovic show everyone that rivalry can create the most heartwarming friendship.

How Emma Chamberlain blurred the line between internet fame and celebrity.

Yes he is my dream son and I hope he NEVER runs out of videos on those hard drives

At least some lies still have decency.

How Did He (Hee) Unintentionally Become Part of Internet Lore?

STOP BEING A GENRE PURIST

Have we hit a breaking point with the streaming era?

Featuring my close personal friend Chanty Beluga

Everyone hates Flock

Online, everyone was a poser. IRL, everyone was invited.

How Obsession turned a $750k budget into $501.6M by sending unhinged texts directly to fans and prioritizing participation over promotion.

What was the biggest moment of the summer? Well, there wasn't one.

“Dear Summer, I know you gon miss me…”

The patriotic side of Love Island.

What the show says about our collective libido.

One of the clearest signs of love now is a bit of tweaking and a lot of sass.

How prediction markets won the summer

In Vietnam, we say love can climb any mountain, ford any river, cross any pass. We also say gold is tested by fire, just as strength is tested by hardship. Chaka Khan is that gold.

Music fans turned entertainment into participation, now movies are catching the same wave.

The World Cup, but make it extremely American.

Blue cheese could never.

New York City erupted this summer. Let's take a look into why.

Ethel Cain fans transformed the watch experience of The Bear with exceptional edits.

Angels have pink hair.

The Underwire is So Back

My Take on the Lindsay Clancy Trial and Forensic Fandom

Your beauty consumer and sports consumer are the same person.

She competes for metals, not men.

The missed opportunity of Love Island USA

A new side to Charli XCX's vision: music, fashion, and film.

Now that we’re more than halfway through 2026, it’s hard to deny the obvious— movie theaters are BACK!

The high of having such a widely shared hyper-fixation is unbeatable for yappers like me.